People Want to Spend More Money on Pets

Always give the customer the option to spend more money, because lots of them want to.

“The trend to treat dogs like children is becoming increasingly popular,” added Jancy Ulch of K. Sutherland PR. Ulch represents both Bella & Beau and Planet Dog, both of which cater to humans who seek to give their pets special treats.

“This may be due to the growing population of young, working professionals who aren’t quite ready for children, but still want something to spoil and love,” Ulch continued.

Read more at SupermarketNews.com:

Humanization of pets drives spending

http://www.supermarketnews.com/winning-pet-care/humanization-pets-drives-spending

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